Sunday, July 31, 2005

Tobacco advertising ban takes effect 31 July

"Markos Kyprianou, European Commissioner for Health and Consumer Protection, today welcomed the entry into effect of the EU’s Tobacco Advertising Directive on 31 July"
"According to a World Bank study advertising bans can reduce smoking prevalence by up to 7% The WHO’s Framework Convention on Tobacco Control, for which the EU recently completed its ratification (see MEX/05/0630), has as one of its objectives a world-wide ban on tobacco advertising, promotion and sponsorship. "

Read the press release @

Tobacco advertising is estimated $250 million a year. Ferrari is to defy the European Union ban on tobacco advertising in Formula One motor racing after identifying a potential legal loophole that will let it carry Marlboro's livery at its home Grand Prix in Monza.

Read the story on The Telegraph

Saturday, July 30, 2005

How-To: Make a cheap portable espresso machine

Nice Product from Endgadget

Friday, July 29, 2005

Hare Krsna Graphic Designer joins blog community

good evening ladies and gentleman.
my name is nicholas hans.
for some reason or another i have been selected to contribute to this community. i am a graphic designer for an evil company. i am a former monk and current hare krnsa devotee. i have a beautiful dog named Laxsmi, or Loxy for short. i am very grumpy most days and can blabber on about most topics. i am a know-it-all, party pooper, space enthusiast, tree hugger, and beard grower among other things. i have created a website called it is mostly random designs, films, photos and a message board. feel free to visit it or not. i have travelled to various parts of north america, europe, the middle east and asia. maybe some day i shall share some stories. if you'd like me to talk on a topic just name it and i shall try my best to start a fight with you and make myself sound stupid most likely. farewell for now. i just wanted to say hello.
Auf Wiedersehen,
Nicholas Hans

Game Advertising

Massive Network launches video and audio based gaming advertising in his videogame network.

According to Nielsen Entertainment, players' feedback is very good, because the ads increase the game realism.

Some years ago Diesel started putting some billboards in the famous "Driver".

Will this be a new opportunity for advertisers?

Tuesday, July 26, 2005


Well, hello there.

My name is Suzanne - but I'm widely known as Comtesse de Wurzeltod on the interweb. My best friend is Mr Fluffy, my embalmed baby armadillo. Oh, and I'm fluent in Latin and I've had a constant hiccup since Monday morning. o_O

So yes, I'm the new novice in the Moka-Break™ convent.

I'm from a small middle-European country called Helvetistan and I shall bring cheese, chocolate, snow blindness, the < center > tag, overrated neutrality and loads of totally demented and useless family-friendly links to Moka-Break™.

Thank you kindly for your attention.

En garde!



© Claudia Drake for Filtered Mag 02

• Recently updated art sites:

Colin Johnson | David Uzzardi | Dayvid LeMmon | Derek Nobbs | Ewa Brzozowska | Gabriel Jones | Gabriel Suchowolski | Hope Wallace | Jacqui Oakley | Jeana Sohn | Jeremiah Ketner | Katherine Streeter | Madeline von Foerster | Marija Marošević | Melora Kuhn | Misery Boutique | OgiGraphics | Pamela Murphy | Robyn Lea | Schizoid Brain | Scott G. Brooks | Square America | Thomas Han | VisualData

• Recently published e-zines:

Born Magazine - Summer 2005 | Clandestina Colours #37 | Encore Mag #11 | Filtered 02 - Girls | Raster 7.0 | S-e-w #11 | Shift 104 | WellVetted #35

• Freshly glued newspaper clippings & interviews:

23 Questions with Robert Anton Wilson (by Maybe Logic) | Dan Clowes interview (with the BBC Collective)

• Spiffy films & flash thingies:

Das Kabinett des Doktor Caligari (via Hugo) | Salad Fingers Episode 6 (by David Firth)

• Website of the Month Awards - July 2005:

#1 Lorenzo Petrantoni
#2 Leg Agency



Jack and Beverly's Optical Toy Collection

"We have several examples of the magic lantern, Zoetrope (wheel of life), and Praxinoscope, as well as a Phenakistoscope, a Polyrama Panoptique, a Kinora, Mutoscope, and flip books."

(via Bibi's Box - image © BrightBytes)

Munich Soccer/Football Stadium

Herzog and deMueron's football stadium in Munich has recently been completed. The stadiums exterior skin changes colors from white to red to blue depending on which team is occupying the stadium. Like much of H & dM's work the stadium plays on the idea of design in 2 and 3 dimensions to create compelling architecture.

More photos at 0lll.

Marco Casamonti and Studio Archea

Domus magazine reports on a new underground winery with irregularly vaulted wine cellars. The unique profile of the vaulted area is made of prefabricated bricks and trusses. The underground area saves energy through constant airflow allowing for natural cooling and heating of the barrel rooms. The forms are quite striking as well.

Monday, July 25, 2005


Ogilvy & Mather, Santiago

Sunday, July 24, 2005


Absolut Label
Kesselskramer, Amsterdam






A campaign for Absolut Vodka to promote a limited edition fashion project consisting of T-Shirts by various fashion designers

Saturday, July 23, 2005

Defrag Magazine

Issue 7 is out!
There's also some art by Neuville inside ;-)

Thursday, July 21, 2005

What's your spammer name?

My Spammer Name is: Nicholas Y. Ginkgo. (What's your spammer name?)

More gadgets from The Surrealist!

Wednesday, July 20, 2005


In this month's issue of Metropolis (this month's issue isn't quite up yet) they have a little article about a fairly recent Housing project in Spain by the dutch firm MVRDV, called Mirador. Apparently a lot of the neighboring housing has been built in a neo-traditional style, the MVRDV project displays their usual creative prowess and whimsy. Check it.

The building displays it's function through exterior color, orange/red for circulation for example.

They were allowed to build higher through work with the local government and putting the courtyard in the middle of the building.

A big Hello

Hi there, Id just like to welcome myself over to Moka-Break, thanks Neuville!!!

Im here to be your video, web and flash guy.

And without further ado check out Stardust


Thursday, July 14, 2005

Coloribus - Advertising Collections

Two interesting sections, first is Ad Mirror.

— How often do you get to meet identical people?
— On a rare occasion if they are not twins.
— Is it possible that the same genius idea strikes different people at the same time?
— It is known to happen.
— Are there such cases in the world of advertisement?
— Yes, they’re all around us!

On these pages I’ll introduce you to a collection of ads using the same idea or image prepared by different agencies. I don’t presume these ads to be stolen or allege plagiarism — it almost never can be proven. The only people that know for sure are the authors themselves. So I’ll be only stating a fact of these mysterious coincidences."

Second is on the bottom of the site is Themeatic Ad Collections, with collections for Axe, PlayStation, Durex, Smirnoff...

Wednesday, July 13, 2005

Portable Light Project

“Energy efficient solid state (LED) technology exists today that can help people who need access to electrical power and light. Even in small amounts, digital light can provide educational opportunities, improve community literacy and health, and increase daily household economic production. The people who will benefit the most from the introduction of these technologies are women and children who live in the world’s poorest countries. To implement this technology, we do not need to wait for the LED market to “mature”. We need to be inventive. We need to differently about how solid state lighting can be designed and delivered in ways that are useful and acceptable to the practices of different cultures.”

Sunday, July 10, 2005

The Rotolog

no need for words

Friday, July 08, 2005

Neuville Interviews Eduardo Bertone

Hi Mokabreakers!
I didn't post for a while for some issues I'm currently resolving.

An interview with one of the most talented artists of our times follows!

N| Your ID card - all about yourself. Describe yourself, your background, your neighbours, your work, your working environment, etc.
EB| I was born in Rosario (Argentina) in 1977. I always like drawing and I started studied graphic design when I finished the secondary school (1995). A couple of years latter I began to work in this field. Then I decided to moved to Spain (2000) where I started to work as art director till now. I also spend my time painting, drawing, taking photos... Some of my personal works have been published in several contemporary art/design magazines and visual projects around the world.

N| What’s your relationship with your environment and your city; what do you love and what would you change
EB| I live just next of Malasaña, it´s one of the neighbourhoods the most I like in Madrid. it has antique buildings, weird people, lots of urban art and it´s full of bars, good source of inspiration.

N| Graphics, design or art?
EB| There are many pieces of art that have only a commercial purpose, and many graphics or design pieces with a great artistic value. From my point of view, how do you call it is not important.

N| What are your sources of inspiration
EB| Urban art, other designers/artist, things that happen to you, things that you´d like to happen to you, cinema, music, many hours in internet...

N| What kind of materials do you use in making your job?
EB| Carton, felt-tip pens, aerosol, things that we use every day in the offices, synthetic painting, found stuff in the street, squared sheets... I like using materials witch are not in use conventional.

N| The best work you’ve done
EB| Some collages I publishes in IdN Magazine (v12n2: Sport Issue) for a FRAME about London. (

N| The worst work you’ve done
EB| Some of the works that I do to diary in the company I work.

N| Why that is the worst work.
EB| In the companies you have no time to raise something serious, often I am satisfied with the result, but most of the time is not enough to make something awkward. On the other hand in the multinational companies when you do something it has to pass for many steps before coming out, in this long stairs always there is a stupid guy waiting for throws you down.

N| Art or market?
EB| ART. Market is the dark side of the art.

N| If you were a food you were…? Can you design it for us?
EB| I think I where a salad, a lot of colored stuffs.

N| If you were a film you were…?
EB| All About Lily Chou Chou, I have nothing to do with Japan but It was one of the film that most I like, so, If I were a film I wish I were this one.

N| If you were a book you were…?
EB| “The end of Print” of David Carson. When I started in this field I saw this book, and it encouraged me to discover that the graphic design is not only a leaflet that bother you in the mailbox.

N| What are you listening just now, and what music do you listen while working
EB| Rigth now, Arcade fire. While I´m working: Medeski Martin & Wood (Combustication), James Taylor Quartet, Flanger, Dauerfisch, Tarwater, looper, Sparklehorses, Grandaddy, weezer, David Holmes, Portishead, Jay Jay Johanson (Whiskey)...

N| Right or Left?

Visit Eduardo's website!


Thursday, July 07, 2005

Dust Jacket Designs (1926-1947)

If you've never browsed the New York Public Library's Digital Gallery, take a few hours out of your day and browse. It's like looking at a iceberg, you keep finding more below the surface. This collection I found interesting in comparing book design from then to now. For the most part the designs are limited to one or two typefaces and 2 colors at most. In contrast to today's multi-layed photoshop monstrosities. It's said to not judge a book by it's cover, but perhaps it's why I don't read novels anymore.

There's many other collections to browse as well.

Wednesday, July 06, 2005

Advertising Ephemera

Ephemera is the general term for printed material that is intended to be used for a short period of time. And much of this is discarded. The shampoo bottle, the insert in your newspaper, the wedding invitation, etc. Lately I have be fascinated with looking at older printed works from the early 1900's. Much of it seems to thoughtfully done as to conserve costs of printing but create a lavish looking piece. This site is full of gems if you poke beyond the link.